 
Veterans Advantage was born in 2001 of the experience and vision of its
founder and CEO, Scott Higgins. To meet its mandate, the commission raised
$5 million in less than four years. Following an international
competition, it built a glass brick-and-granite memorial in lower
Manhattan onto which are etched excerpts of letters and poems written by
men and women during their time in Southeast Asia. It established a
"living memorial," and a jobs program for Vietnam vets. And on May 7,
1985, it held a "Welcome Home" parade across the Brooklyn Bridge and down
lower Broadway—New York’s "Canyon of Heroes”—in which 25,000 Veterans
paraded to the cheering of a million New Yorkers who paved the route with
tons of "ticker tape."
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